Kersh, Mary, Lauri Group
29 W 8th St
Suite 240
Holland, MI 49423
Phone: 616-594-0749 Email Kersh, Mary, Lauri

What Sets Us Apart


Kersh Ruhl, Mary Zeppenfeld, and Lauri Sisson started Michigan Homes and Cottages because we feel quality homes deserve quality agents.  We are equipped with the knowledge and contacts to market a home effectively and truly work as a team.  We know that at least 95% of all lake buyers are from the Chicago area and/or searching on the internet, and we know what it takes to stand out to those buyers.  Our philosophy is to go and seek the buyers for your home, and do whatever necessary to make certain your home has the best chance of selling.

 

What Sets Us Apart?

 

•30 YEARS COMBINED EXPERIENCE ALONG THE LAKESHORE

•EXTENSIVE KNOWLEDGE OF RESORT AND SECOND HOMES

•COLDWELL BANKER INTERNATIONAL PRESIDENTS CIRCLE—TOP 1% NATIONALLY

•TOP SEO RANKED PERSONAL WEBSITE WITH 1,800 NEW USERS MONTHLY

•TARGETED STRATEGIC DEMOGRAPHIC MAREKTING USING ANALYTICS BASED ON BUYERS’    TENDENCIES

•PROFESSIONAL INTERIOR AND AERIAL PHOTOGRAPHY AND 3-D IMAGING WITH FLOOR PLAN

•STRONG REFERRAL REPUTATION AND RELATIONSHIPS WITH CHICAGO MARKET REALTORS

•EMPHASIS ON COMMUNICATION, SYSTEMS, AND PERSONALIZED MARKETING

•ELECTRONIC MARKETING TO OUR LARGE COMBINED DATABASE

•ABILITY TO MARKET TO HIGH NET WORTH CLIENTS

•3 AGENTS WORKING FOR YOU WITH 24/7 AVAILABILITY

 

Additional Marketing

 

  • We send direct mail to Chicago Attorneys, Doctors and High-End Car Dealers
  • We send Chicago agents your home information and offer them a substantial referral fee
  • Custom virtual tour on Realtor.com (the #1 site used by buyers) that will allow hundreds of buyers from many areas to get excited about your home. The virtual tour will also be in the M.L.S and many, many other internet websites.
  • Impressive color brochures
  • Direct monthly mailings to thousands of potential lake buyers in our database of individuals and companies

 

Considering Other Agents and Companies?

 

We encourage you to interview other agents in the area.  Why?  So you can truly see the benefits of working with a team like us.  As you do interview, here are a some questions you might want to ask

 

What kind of properties do you sell?  Primarily we sell Lake properties and higher end homes

How many homes did you sell last year?  We sold 76 in 2016

What is your average sales price?  Ours is $400,000 +-

What are your marketing plans?  See above

Do you market to Chicago?  See above

How many of your own listings do you sell?  We sell about 30% on average

What kind of follow up can I expect from you?  We follow up at least weekly, if not more depending on activity

How many unique visits does your web site get each month?  See above


Who We Are


Kersh Ruhl, Mary Zeppenfeld, Lauri Sisson

Kersh Ruhl

As a top producing agent, Kersh's real estate success can be attributed to his unparalleled service, incomparable business savvy, and proven sales history. Kersh's aspiration for extraordinary marketing pieces to complement his clients' discerning taste has led him home to Beacon Sotheby's International Realty. Kersh's interest in real estate began in sunny Santa Barbara, California, where the sophistication of international architecture and tranquil beach neighborhoods blend together perfectly along the coast. His love of coastal communities has led him to the Gold Coast of West Michigan, where his affinity for the good life can be found. A strong desire for exemplary customer service began with Kersh's training at the Four Seasons Biltmore, where Kersh learned the importance of understated elegance. He applies that knowledge and experience to his business model, and believes that personalized service coupled with an impeccable eye for detail result in an experience to his clients that is like none other. It is Kersh's goal to build upon his relationships, and earn the trust and continued commitment of his clients. His comprehensive approach to every aspect of the real estate transaction affords his clients the ability to feel secure throughout the process. It is Kersh's unique perspective on the real estate market that has attributed to his remarkable achievements throughout the years.

Contact Kersh directly at kershruhl@gmail.com or call 616-212-8418

 

Mary Zeppenfeld
 
Mary Zeppenfeld is a Realtor, which specializes in selling homes and property I have  the tools and information I need to help  clients can make informed decisions.
 
Mary is a lifelong resident of West Michigan and has been a successful real estate professional in the area since 2009. She focuses on developing relationships to understand her client’s needs and is dedicated to helping prospective buyers and sellers make one of the most important decisions of their lives. For Mary, real estate isn't just about selling, it's about understanding her clients needs rather than using traditional selling tactics to close the deal by any means necessary. She thrives on bringing her energetic spirit to the negotiation table with her client’s interests as the top priority. Mary believes customer service is not just a way of doing things; it's an attitude.
 
Whether you're looking for a Midwest cottage or a  home of your own, you can trust that Mary will help you find your dream house.
 
Contact Mary directly at Zeppusa@gmail.com or call 616-638-3390
 
 

Lauri Sisson

Lauri has been in the  hospitality industry since 1989.  Her focus has been to provide exceptional service to my clients through strong communication and attention to detail. She looks forward to utilzing these skills as your realtor.

If it is your first home or the lake front home you have been dreaming of, she can help you to find the property you desire.

Let Lauri put her lifelong experiences to work for you!

Contact Lauri directly at laurisisson@gmail.com or call 616-292-5727

 

Whether you are in the market to purchase, thinking of selling, or both, we are here to help.  


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